Following a comprehensive review of our consumer-facing activities, all 3 businesses will now adopt the Manheim brand and will share common services including sales, marketing, HR, finance and IT support. From the beginning of March, Manheim Retail Services will comprise:
Manheim Lead Management – formerly e-GoodManners
Manheim Retail Marketing – formerly Portfolio Europe
Manheim Aftersales Solutions – formerly Real Time Communications
The rebrand forms part of a strategy to integrate these previously separate businesses into a single joined-up entity which can deliver its specialist products and services on a modular or holistic basis. |